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Maryland Chapter Upcoming Event

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Third Annual Kick-off Event of the Maryland Local Chapter

October 17, 2006

at

The Historical Electronics Museum
1745 West Nursery road, Linthicum, MD  21203


6:00 - 9:00 pm

Back by popular demand!! It is with utmost delight that the Maryland Chapter will host Dr. Richard Razgaitis, Senior Advisor, CRAI ( www.crai.com ) and President, The Licensing Foundation (of LES US/Canada) as the speaker for our Third Annual Kick-off event.

Topic: "Licensing Opportunity Discovery, and Licensing D-V-D"

It is often said, there exists but three essential business processes behind any company: 

  1. Getting a customer (sales/marketing),
  2. Delivering product to a customer (manufacturing/production), and
  3. Creating new products (R&D). 

Everything else, however important, is just not as important.

In licensing, we can think of a parallel proposition as represented by D-V-D:

  1. Discovery (opportunity recognition/creation)
  2. Valuation (and pricing, putting a measured priority on discovered opportunities)
  3. Dealmaking (finding ideal customers, and crafting one-of-a-kind transactions)

And, which, corresponds in certain ways to the famous war maxim:
Ready (Discovery), Aim (Valuation), Fire (Dealmaking).

In this talk, we will briefly consider the overall Licensing D-V-D process, review certain methods/tools of Valuation, and the business process of Dealmaking, and then focus our thinking on that often-ignored first step:  Discovery.

One of the basic challenges of licensing opportunity Discovery is, like any innately creative process, defining a process, or traits, or guidance of any kind, that will make it happen as we might do for creating a Valuation financial model or a Dealmaking readiness plan.

We will use as an illustration the transformation of the “telecommunication industry” over the past 20 years, a period corresponding to the legal life of a patent, into the profusion of products and capabilities that define 2006.  Licensing Discovery is, in many ways, a mimesis of R&D/innovation, and experiences its thrills and agonies.

We will end with looking at some of the myths and Demotivations/Despair* of opportunity Discovery.


With thanks to a hilarious new product offered by Despair, Inc.--  www.despair.com -- here are some:

  • Problems :  No matter how great and destructive your problems may seem now,
     remember you’ve probably only seen the tip of them.
  • Futility :  You’ll always miss 100% of the shots you don’t take,
    and, statistically speaking, 99% of the shots you do.
  • Pessimism :  Every dark cloud has a silver lining,
    but lightning kills hundreds of people each year who are trying to find it.
  • Madness :  Madness does not always howl.  Sometimes it is the quiet voice at the end of the day saying, “Hey, is there room in your head for one more?”

Speaker Introduction :

Dr. Richard Razgaitis
589 Sweet Hollow Road
Phone:  908.479.6990
Mobile:  908.285.1070
Bloomsbury, NJ  08804-3310
rrazgaitis@crai.com or, richard@razgaitis.com

Dr. Razgaitis is a Senior Advisor at CRAI (formerly InteCap, IPC Group). He has 40 years of experience working with the development, commercialization, and management of technology, more than 25 of which has been in the commercialization of IP.  He has engaged in licensing-in and licensing-out of numerous technologies, including materials, manufacturing systems, medical products, diagnostics / instrumentation, software, and communications products.  He has negotiated numerous commercialization agreements with clients in the U.S., Europe and the Far East ranging from Fortune 500 to small start-up companies.  In addition, Dr. Razgaitis has written three books on technology valuation and dealmaking/negotiation.



Education B.Sc.,  Aeronautical and Astronautical Engineering, University of Illinois
M.Sc., Aerospace Engineering, University of Florida
Ph.D., Mechanical Engineering, Southern Methodist University (Dresser Fellow)
MBA, Ohio State University (Weidler Scholar, Phi Kappa Phi)
Professional
Experience
Dr. Razgaitis began his career as a “rocket scientist” on the Apollo lunar program.  As a member of the founding Cape Kennedy launch team, he had the responsibility of loading the fuel that sent the first men to the moon (Apollo 8) and participated in the launch of all the Apollo spacecraft up and including the first lunar landing (Apollo 11). Later, he was a university professor of mechanical engineering for 10 years. For nearly 20 years he worked with two world-renown R&D organizations, Battelle and Bellcore (now Telcordia), for 10 of those years as Vice President of commercial development / licensing. During the past eight years with CRAI and its predecessors, he has been retained on more than 100 engagements providing analysis and recommendations on licensing strategy and opportunity discovery, valuation, market and dealmaking for a broad range of technology and market opportunities.

He is the author of three books on valuation and dealmaking:  Early Stage Technologies:  Valuation and Pricing (Wiley, 1999; Pricing and Valuation of Technology-Based Intellectual Property (Wiley, 2003); Dealmaking—Negotiation using Real Options and Monte Carlo Analysis (Wiley 2003).  He has also authored 2 book chapters:  “Technology Valuation,” published in The LESI Guide to Licensing Best Practices:  Strategic Issues and Contemporary Realities (Wiley, 2002); AUTM Technology Transfer Practice Manual,: “Pricing the Intellectual Property Rights to Early-Stage Technologies: A Primer of Basic Tools,” (Vol. 2, AUTM, 2003). 

Professional
Activities
A long time Trustee of LES, he is presently on the Board and President of the Licensing Foundation.  He speaks frequently on the commercialization of technology, valuation and pricing of technology and licensing strategy. He has taught segments of licensing courses sponsored both by LES and AUTM.  For more than 10 years, he has taught technology valuation and pricing courses for AUTM to more than 2,000 students.

Dr. Razgaitis has been a registered Professional Engineer in Texas, Oregon and Ohio, and the holder of four U.S. patents.  He was a Board Member of the National Inventors Hall of Fame Foundation (2001-2004) where he participated in the selection and induction of more than 50 honored inventors, including the centennial year of 2003 honoring inventors who pioneered aviation.

Date/Time :
Tuesday, October 17, 2006 6.00 pm - 9:00 pm

Location:
The Historical Electronics Museum, Inc.
1745 West Nursery road, Linthicum, MD 21203

http://www.hem-usa.org/history.shtml

Directions: http://www.hem-usa.org/hours-directions-parking.shtml

Meeting Format:
6.00 - 7:30 pm - Social Hour & Networking
7:30 - 8:30 pm - Presentation and Q&A session
8:30 - 9:00 pm – Networking & Coffee and Dessert

To Reserve a Space:
Please complete the registration form (one per person) at
http://www.usa-canada.les.org/registration.asp?ID=232

Include your Name, Title, Company, Phone & E-mail Address (The more complete information we receive, the more useful the Meeting Attendee List.)

Registration Fees: $40
Please complete credit card details on the registration form or if you need to pay by check:

If not paying on-line please mail a check payable to Licensing Executives Society c/o the Chapter’s new Treasurer:
Debbie Stewart, Invotex Group, 1637 Thames Street, Baltimore, MD 21231.

Please put event date in the "For" line in the lower left corner of the check. Please complete a separate online registration for each attendee.

Policy on Registration Fees and Cancellations:

$40.00 in advance - received by close-of-business Friday, October 13th
$45.00 after October 13th and at-the-door (cash and check only, no credit cards at the door)

Cancellations made after close-of-business October 16 cannot be reimbursed, but substitutions are welcome!

Dress Code:
Business Casual

For more information, please contact:
Catherine E. Vorwald
E-mail: cevorwald@comcast.net
Mobile phone: (443) 739-7549

or

Henry N. Wixon
E-mail: henry.wixon@wilmerhale.com
Phone: (410) 986-2894

 



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